About

Current Role

Web Designer
Scotsman Group | Nov 2023 – Present
At Scotsman Group, I help shape the digital presence of over 60 hotels, bars, restaurants, and venues across Scotland.

• Led the design and development of the Scotsman Events website using WordPress (Elementor, ACF) and custom code (HTML, CSS, JavaScript)

• Designed and implemented a dynamic event filtering system to improve discoverability by location, category, and capacity

• Created bespoke booking forms and optimised user journeys to increase enquiries and conversions

• Improved mobile UX through custom full-screen navigation and mobile-first design enhancements

• Introduced and rolled out accessibility improvements across multiple group websites to deliver more inclusive user experiences

• Worked closely with internal stakeholders, marketing teams, and venue managers to translate business requirements into effective digital solutions

• Maintained brand consistency across a large portfolio while tailoring designs to suit individual venue identities

• Balanced ongoing site improvements with rapid turnaround requests in a fast-paced, multi-brand environment

Previous Experience

Brand & Web Designer
Nettl of Glasgow | Aug 2019 – Nov 2023
At Nettl, I focused on mobile-first, responsive web design and brand development:

• Delivered end-to-end website projects, from discovery and wireframing through to design handover, with usability and accessibility at the core

• Led branding initiatives including logo design, print collateral, email campaigns, and social media assets

• Presented design concepts and rationale to clients and key stakeholders, confidently articulating design decisions and gathering feedback

• Worked closely with clients to deliver cohesive digital and offline brand experiences aligned with business goals

• Collaborated with project managers, and wider teams to ensure high-quality, on-time delivery

• Balanced creative vision with commercial objectives, adapting designs based on user needs, feedback, and performance

Graphic Designer
Orbit | April 2019 – Aug 2023

At Orbit Communications, I worked closely with the Creative Director on the company rebrand:

• Led the rebrand from initial concept through to final logo design

• Contributed to web design and wider branding projects across digital and print

• Helped define and maintain a consistent visual identity across all brand touchpoints

• Collaborated closely with the team to align design decisions with brand strategy and client vision

Graphic Designer
Soapbox | Nov 2017 – Apr 2019
Glasgow, United Kingdom | On-site

• Delivered a wide range of design projects including logo design, brand identities, digital marketing assets, exhibition graphics, and print artwork

• Designed and supported WordPress and CMS-based websites, ensuring strong visual design alongside functional, user-friendly layouts

• Contributed to digital marketing campaigns, developing creative assets and content across web and social channels

• Designed exhibition and large-format materials, helping clients create visually impactful displays aligned with brand messaging

• Worked directly with clients to interpret briefs, present design solutions, and refine work based on feedback

• Managed multiple projects simultaneously while meeting deadlines in a fast-paced agency environment

• Built a strong foundation across both digital and print design, supporting end-to-end creative delivery

Brand and web designer with over 8 years of experience in both digital and print design, based in Glasgow, Scotland.

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